A practical guide for small-business teams

DWB-CRM-WORKBOOK-01

The SMB CRMImplementationWorkbook

Plan CRM selection and implementation, organize customer-data migration, and set workable rules for the sales pipeline—all in one focused workbook.

Standalone price

$49

View the $49 summary

A platform-neutral planning resource from Digital Wave.

A useful plan, built from the ground up

Make the CRM decisions visible before the work begins.

Use the workbook to compare what a CRM needs to support, outline an implementation, map customer fields for migration, and organize how opportunities move through a pipeline. It gives a small team a shared place to think through the work.

Inside the workbook

Three practical working materials.

01

CRM selection materials

A printable worksheet and an interactive matrix to help structure the CRM selection process.

Printable worksheet + interactive matrix
02

Customer-data migration matrix

A CSV/Excel-compatible matrix for field mapping and organizing contact data as part of migration planning.

CSV/Excel-compatible
03

Pipeline governance guidance

Workbook guidance and framework rules for organizing stages, ownership, handoffs, and next actions.

Guidance inside the workbook

Scope & format

A clear scope for the work.

The workbook supports planning and team discussion. It does not promise a particular business result or a connection to a specific software platform.

Does the workbook depend on a specific CRM platform?

No. It is platform-neutral planning guidance. It does not claim integrations with specific CRM software.

What format compatibility is verified?

The customer-data migration matrix is CSV/Excel-compatible. The CRM selection materials include a printable worksheet and an interactive matrix.

Is pipeline governance a separate downloadable file?

No. Pipeline governance is workbook guidance and framework rules, not a separate policy file or template.

Standalone workbook

The SMB CRM Implementation Workbook

DWB-CRM-WORKBOOK-01

Standalone price

$49

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